About us

     Viero is a fast-growing international bridal brand that was founded in 2012. Dramatic cuts, intricate detailing, and breathtaking designs make every Viero dress unrivaled in beauty. Inspired by the latest European fashion trends, Viero gowns showcase romance and drama in every design, bringing a fresh look to the bridal industry. Our dresses exude elegance and grace with precision craftsmanship, show-stopping silhouettes, and modern styling.


      Viero Bridal’s flagship boutique first opened its doors in Chicago and quickly established a reputation for couture wedding gowns. Uncompromising quality and exceptional customer service met the demand of modern brides, and two more locations followed in Philadelphia and Las Vegas. Since then, Viero has gained an international following. Our dresses are sold in luxury destinations including Italy, Greece, Malta, and more.


     Owner Vira Basaraba set out to offer world-class bridal couture in 2009. Her eye for fashion and savvy business acumen were the driving force behind Viero and the success that followed. Drawing on her years of experience in the financial industry and bridal fashion design, Vira has created an enviable collection of unique designs.


     Viero’s mission goes beyond impeccable craftsmanship. Our goal is to make every Viero bride a vision of beauty, and we are proud to partner with retailers who will maintain that same goal. Viero will make your bridal dreams a reality with exquisite dresses that stun. We welcome you to explore our line of exclusive handcrafted gowns. The dress you’ve been dreaming about is waiting for you here.